Foundation’s key objectives include promoting educational exposure and fostering creativity. We are dedicated to preserving cultural heritage via the restoration and revitalization of monuments and structures while enhancing tourism and visitor experiences. Engaging in government projects and collaborating with local artisans is also a priority, contributing to community development.
We provide hands-on learning experiences through live projects and field visits for students, emphasizing practical knowledge application. In summary, the foundation focuses on education, cultural preservation, tourism enhancement, and community development with an emphasis on innovation and real-world learning.
Objectives
Artisan Empowerment
Empower artisans by providing them with a platform to showcase their skills and craftsmanship. Facilitate skill development programs, workshops, and training to enhance the capabilities of artisans, ensuring the preservation and evolution of traditional crafts.

Revitalization of
Traditional Crafts
Work towards the revitalization of traditional crafts by collaborating with artisans to create contemporary products that showcase the richness of cultural heritage. This includes preserving and promoting endangered crafts that are integral to India's artistic legacy.

Market Access
and Promotion
Facilitate market access for artisans by connecting them with a broader customer base. Implement marketing and promotional strategies to showcase their creations, both locally and internationally, contributing to the economic growth of artisans and the overall handicraft industry.

Innovation in Handicrafts
Encourage innovation in traditional handicrafts by blending traditional techniques with contemporary design concepts. Foster a culture of creativity and experimentation within the artisan community, resulting in unique and marketable products.

Sustainable
Handicraft Practices
Advocate for and implement sustainable practices in handicraft production. This includes the use of eco-friendly materials, ethical sourcing, and environmentally conscious manufacturing processes. Strive to set industry benchmarks for sustainability in handicrafts.

Collaborative
Design Projects
Facilitate collaborative projects between designers and artisans to create unique and marketable handicrafts. Promote cross-disciplinary partnerships that result in products that blend traditional craftsmanship with contemporary design sensibilities.

Cultural Exchange
through Handicrafts
Use handicrafts as a medium for cultural exchange by incorporating diverse cultural elements into the designs. This not only promotes cultural understanding but also enriches the handicraft offerings, making them appealing to a global audience.

Digital Integration for Handicraft Marketing
Leverage digital platforms for marketing and selling handicraft products. Establish an online presence to reach a wider audience, facilitate e-commerce platforms, and implement digital marketing strategies to increase visibility and sales.

Artisan Cooperatives
and Networks
Establish and support artisan cooperatives and networks that enable collaborative efforts, shared resources, and collective marketing. This creates a stronger community of artisans, fostering mutual support and growth.

Quality Assurance
and Standardization
Implement quality assurance measures to ensure that handicraft products meet international standards. Standardize production processes without compromising the unique artisanal qualities, enhancing the credibility and marketability of the products.

Preservation of
Heritage Crafts
Focus on preserving and reviving endangered or less-practiced heritage crafts. Support initiatives that document and pass down traditional knowledge, ensuring the continuity of crafts that are integral to India's cultural heritage.

Design Myth Handicraft Services
The Handicraft Services Branch of Design Myth Private Limited is dedicated to empowering artisans and revitalising traditional crafts. Our objective include providing market access and promotion, fostering innovation in handicrafts and ensuring sustainable practices. We emphasize collaborative design projects and cultural exchange through handicrafts, integrating digital marketing strategies to enhance visibility. By establishing artisan cooperatives and networks, ensuring quality assurance and standardization, preserving heritage crafts, we aim to create a thriving ecosystem that honours and promotes the rich tradition of craftmanship.